Extraordinary
begins with you

Since 2005, the collaboration between Wetag and Christie’s International Real Estate has redefined the concept of luxury real estate in Ticino.

Looking back does not mean stopping, but recognizing the invisible thread that connects values, people, and projects. Twenty years later, Wetag celebrates not just a milestone, but a journey that has transformed the way luxury real estate is understood.

From Local Roots to Global Reach

Starting in the 2000s, Wetag embraced a vision in which luxury had no borders. The exclusive affiliation with Christie’s Real Estate in 2005 was much more than a partnership, it became a promise to connect Ticino to a refined international audience capable of appreciating its beauty, culture, and quality of life.

This vision has grown over the past decade, strengthening Wetag’s position in the luxury real estate sector. This commitment was recognized with the title of “Christie’s International Real Estate Affiliate of the Year 2019”, a symbol of excellence and trust built over time.

Over the years, the agency has also reinforced its role as a bridge between Ticino and the world, building deep relationships with brokers, clients, and collectors on every continent. The greatest value remains the human one: behind every property, negotiation, and meeting lies an authentic and lasting relationship.

Relationships, Trust, and Vision

Luxury is not just visibility or prestige, it is experience, attentiveness, and care.
It is the assurance that every detail is handled with expertise, discretion, and passion.

As stated by Owners & Co-CEOs Philipp Peter and Iradj Alexander David, the goal is to connect Ticino to the world, transforming the diversity of our clients into value for the region.

Thus, even the events organized in Ticino in collaboration with Christie’s, the prestigious auction house, become essential for building an elite network and fostering authentic relationships among collectors, investors, and art enthusiasts, while enhancing the region’s international image.

Twenty Years Later: A Look to the Future

In two decades, the luxury market has changed profoundly: digitalization, sustainability, new lifestyles, and increasingly international clients. Wetag has not stood still; it has evolved, maintaining its identity while expanding its network through four prestigious international affiliations.

The multilingual team supports clients by creating a cultural bridge even before a commercial one and actively participates in major global real estate congresses to anticipate trends and innovations.

And Ticino? It remains the heart of our dream.
Its climate, its light, and its balance between Swiss elegance and Mediterranean lifestyle are what Wetag continues to celebrate and enhance every day.

A Legacy That Looks Ahead

Twenty years do not mark an end, but a new beginning.
Wetag renews its commitment to cultivating authentic relationships and presenting luxury as a way of life, not as a distant dream.

It thus celebrates a legacy of trust, continuity, and elegance that will continue to guide Wetag and Christie’s International Real Estate toward new horizons of beauty and inspiration.

EXPERIENCE THE ELEGANCE OF TICINO WITH US.